Agentic framework
Strategy to plan - instantaneously, for everyone.
Let AI build complex strategies, answer intricate questions, and optimize promotional and pricing plans in real-time.
Boost productivity and adapt swiftly to changes throughout the year in minutes.
Optimized commercial plans in minutes, not months
From commercial strategies to detailed plans, in real-time. With a few prompts and clicks, XTEL’s AI builds the optimal scenario to ensure you find true win-wins with your customers – no training required.
A real-time analytics center in your pocket, always available
Commercial analytics for all your accounts and brands, not just your largest ones. For every meeting, not just the big ones. XTEL helps every account manager to build the best plan for every customer interaction.
XTEL’s GenAI Copilot at work in real time
Built with Microsoft Copilot and Azure at its core, XTEL’s turns strategizing, planning, and execution into an intuitive experience, enabling every team member to unlock and deliver value from day one.
XTEL Agentic framework
What you can do with XTEL Agentic framework
Generate optimized commercial plans in minutes.
Profit and Revenue Optimizer
- Automate the creation of detailed commercial plans using history, strategic goals, customer and internal constraints, linked with your IBP and S&OP processes
- View real-time margin and revenue impact when adjusting trade allocation, pricing or promotions
- Balance your perspective with your customer’s to make negotiations more effective and optimize joint plans
- Seamlessly export final scenarios to your TPM solution
Review, edit and collaborate on your plans throughout the year.
Always-on Plan Optimizer
- Leverage continuously updated, ADAM-enhanced data to adjust plans with real-time market and competition insights
- Incorporate input from all departments to align your plan with operational reality
- Effortlessly compare multiple scenarios at the customer, channel, brand, category or event level
- Inform guidelines and constraints at HQ in real time to best align commercial strategy and customer-facing execution
Make every team member an RGM master.
RGM-in-a-pocket solution
- Leverage Microsoft Copilot to enable every team member to benefit from the agentic framework, no training required
- Get the answers to your commercial challenges in seconds
- Use a state-of-the-art UX to make minute adjustments to your plans, using drag and drop or sliders for every parameter
Discover the XTEL Analytics
AI solutions to achieve successful commercial execution at an enterprise scale.
TPM
Every promotion seamlessly executed. Planning to forecast to order to cash, with minimal effort or rework.
TPO
Relevant insights and optimized strategies, with a whole-company lens. Fueled by AI, instantly.
ADAM
AI-ready data, integrated into your technology stack. Without mobilizing your data science team.









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