Whitepaper: Maximizing the value of revenue management

2025-BCG-whitepaper

Unlock the next level of revenue management: transform trade spend into real growth with the right data, strategy, and technology. 

Discover how leading CPG organizations are transforming trade spend into a true engine of growth by harnessing the right data, strategy, and technology.

Fill the form, download the exclusive BCG whitepaper, and access the metrics, frameworks, and actionable insights that are setting new standards for profitable revenue management.

Discover more about:

AI-driven transformation

Harness agentic AI platforms that autonomously optimize pricing, promotions, and assortments in real time for measurable ROI.

Holistic revenue management

Integrate pricing, promotion, assortment, and trade terms into a unified, data-driven strategy, unlocking up to +2.7% net revenue uplift.

Retailer partnership

Strengthen retailer relationships and negotiation credibility through advanced analytics and joint business planning.